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American Integrity Deploys Sales Portal in Partnership with ISCS

Staff Writer | May 31, 2016

ISCS announces American Integrity Insurance Group has successfully deployed a newly-developed home insurance sales portal through ISCS's SurePower Innovation enterprise suite. The sales portal enables Florida home insurance shoppers to obtain a quick and accurate online premium quote prior to purchasing a policy with an agent.

American Integrity provides a broad spectrum of property insurance coverages specifically developed for, and available to, Florida consumers. The company sought a home insurance online quoting tool that balanced the need for a fast, accurate quote with a user-friendly platform. It was important the tool use back-end technology that would pre-populate data about the customer's home to help ensure a fairly effortless experience and provide users with an accurate quote. A final requirement was a seamless hand-off of the quote from online sales portal to the agent ultimately responsible for binding the policy. ISCS worked closely with American Integrity to provide exactly what they were looking for, compatible with ISCS's SurePower Innovation.

"We recognized a critical gap in our market—Florida carriers tend to dictate the channels consumers must use in order to buy a home insurance policy," says Victor Mandes, American Integrity Insurance Vice President of Information Technology. "With the launch of our new technology, consumers can quickly and easily obtain an accurate quote, any time of day or night, and then select one of our local agents in order to bind their policy. Our goal is to provide Floridians with solutions and a user experience on par with what they would expect from a national carrier."

As American Integrity is a current ISCS customer and SurePower Innovation user, the implementation process took advantage of that relationship with no business interruption at all. A smooth development process resulted in a platform that deployed in early May and has already been used by Florida home insurance customers to purchase policies. ISCS's future planned developments include another template that will enable companies additional options to more closely match their marketing sites; providing additional configuration options around some of the features like the progress indicator, icons inside the app; as well as continuous usability testing to ensure that the app continues to meet user expectations across ISCS's entire customer base.

"Working with American Integrity on this new project was and continues to be a true partnership," says Andy Scurto, president of ISCS. "We're thrilled with the results and are excited to expand the portal with additional product lines."

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