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Novarica Adds Petersmark to Research and Consulting Team

Staff Writer | July 29, 2015

Novarica announces Frank Petersmark has joined the firm as an associate vice president of research and consulting.

“Frank is an influential writer, presenter, and consultant, and we’re excited to bring his distinctive experience in IT and executive leadership, transformational management and technologies, and the art and science of being an IT leader in the insurance industry to our more than 80 insurer clients and hundreds of CIO council members,” says Matthew Josefowicz, president and CEO of Novarica.

Prior to joining Novarica, Petersmark was the CIO Advocate at X by 2, a technology consulting company specializing in software and data architecture and transformation projects for the insurance industry. In that capacity, he traveled the country meeting CIOs and other senior IT and business executives at insurers, learning about their goals and frustrations, sharing lessons learned, and offering strategic counsel.

Prior to that, Petersmark spent 21 years at Amerisure Mutual Insurance Company, serving 13 years as its CIO and vice president of information technology. He has nearly 35 years of experience as an information technology professional and executive in the insurance industry.

Petersmark has presented and spoken at many insurance industry events and conferences. He holds a BA in History and Art History from Madonna University, a Masters in European History from Wayne State University, and a PhD in British History from Wayne State University.

In addition his work with Novarica, Petersmark devotes part of his time to teaching and working with non-profits in his community. He can be reached at

Petersmark will be presenting a public webinar on Best Practices for CIOs in Managing Board Relationships on September 24. 

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