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Pentland Joins Social Intelligence as Advisor

Staff Writer | October 30, 2015

Social Intelligence, a provider of social media risk assessment tools and data for the insurance industry, announces that MIT professor, Alex "Sandy" Pentland, will be joining the company's advisory board to enhance ongoing efforts which seek to improve the way the insurance industry leverages social media for risk assessment.

"There is a tremendous amount of power in Big Data and social media, power that has yet to be fully utilized. Most companies have barely scratched the surface of online data's potential, which is why I am excited to begin work with Social Intelligence—a company that has gone beyond that, and is ultimately giving the power back to the consumer," says Pentland. "It's important that companies like Social Intelligence exist. It allows us to move forward in the creation of a digital society that works for consumers and businesses alike."

Social Intelligence's Social Media Risk Scoring solution gives insurers the ability to price, underwrite, and process claims more effectively by using SaaS-based tools to harness the predictive qualities within social media and next-generation data. In addition to saving time and reducing external data costs for insurers, Social Intelligence stands out from traditional data providers in the insurance space by offering tools and technology that allow consumers to monetize their own data through better insurance rates. Individuals and companies alike can now turn a consistent demonstration of low-risk behavior via social media, wearables, or other Internet of Things (IoT) devices into a tangible monetary benefit.

"Pentland's ideas about Big Data reflect those that drive Social Intelligence's product set," says Max Drucker, CEO of Social Intelligence Corp. "As precedents continue to be set and the standards bar continues to rise, it's important that industry disruption is met with consumer benefit, and that's exactly what we're driving forward. It is an honor to be working with him." 

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