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Unirisx Rebrands, Launches New Website

Unirisx, a provider of SaaS-based, policy administration solutions for the P&C insurance market, announces the completion of a rebranding effort and the launch of a new website. The rebranding project involved industry research and focus groups, resulting in a shift to highlight the strengths of Unirisx technology, the global capabilities of the system, and the introduction of a new logo and tagline—Accelerating Insurance Innovation.

"Our mission is our client's total success," says Akhil Tripathi, CEO of Unirisx. "Our new messaging, branding, and website reflect our commitment to help our clients expand globally. At the heart of it, Unirisx is dedicated to accelerating insurance innovation and enabling our customers to meet and exceed the demands of current and potential customers as efficiently and effectively as possible."

Today, the expectations and demands of consumers are growing faster than the capabilities of many insurance companies. This makes new technology with robust multi-language and multi-currency capabilities a necessity for insurers looking to roll out new products in record time, more effectively evaluate market acceptance, and compete on a global playing field.

By utilizing pre-built templates within the Unirisx system, insurers can build and launch new products, or test modified products in existing markets. Speed-to-market is more easily achieved when insurers have access to Unirisx powerful Product Design Center and expert advice from the company's many insurance subject matter experts.

Unirisx new branding, messaging, and website draw on experience gained across multiple insurance markets and lines of business to emphasize the company's culture of innovation, agility, and ability to enable the globalization of insurance businesses. Unirisx plans to continue to enhance the features and functionality of the company's flagship offering, the Unirisx Insurance Solution Suite, while adding elements of the new brand and messaging to social media and other industry-facing communications.

The Unirisx Insurance Solution Suite is a comprehensive policy administration system that enables insurers, agents, and partners to quote and bind personal, commercial, specialty, workers' compensation, and group benefits insurance business, with the benefit of enhanced communication between parties.

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